Students in the Journalism and Mass Communications department addressed the need for public education about safe road-sharing and the benefits of active transportation by creating a strategic marketing plan focused on these topics. In addition to creating the marketing plan, students produced materials such as fliers and social media content that SIMPCO, Siouxland District Health Department and the City of Sioux City can use to spread this message to the public.

Graduate students in the School of Urban and Regional Planning conducted a project that aided Sioux City in fulfilling its recently-designated Blue Zones ProjectTM requirement of developing an active transportation plan.

Students addressed the affordability of transportation by examining opportunities such as car-sharing and bike-sharing in The City of Dubuque. Students analyzed the accessibility of the current transportation system; solicited feedback from focus groups comprised of likely end-users; and synthesized demographic data to access locational feasibility.